In September 2015 award-winning master drum-maker Keith Keough, whose reputation stands industry-wide as one of the most exciting drum-makers in the world, teamed up with: Ian Matthews, five-time no.1 album drummer with Kasabian; Al Murray, the award-winning comedian and well-known drumming obsessive, Pete Salisbury from the renowned Verve fame, Stu Warmington, top-level military marching drummer and Alan Kitching, product designer for many well-known global brands, to form the British Drum Co, one of the most exciting drum companies in the world. Keith is one of the leading drum designers in the world today, and has been crafting his art for over two decades. Starting with woodwork at an early age with his Father Alan Keough before moving on to an apprenticeship as a carpenter. Working briefly as a drum-tech at Moolah Rouge Studios in Stockport in 2003, Keith first met the drummer from the Verve, Pete Salisbury. Pete helped and inspired Keith to start his own brand of drums and in 2004 Keith opened KD Drums. Throughout the years at KD Drums, Keith gained a formidable reputation as a leading custom drum-builder which caught the eye of Premier Percussion, and in 2011 Keith sold KD Drums to Premier joining them as their Head of Manufacture and Design. During Keith's 4 years at Premier he designed the entire British Collection range which included the award-winning Modern Classic drums as well as the One Series and the elusive BEAST snare drum.